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Category Archives: Tools

Use Hootsuite and increase your engagement on the go

10 / 19 / 17 4 / 18 / 18

How are you from the last time you read my blog?

If you are new, welcome to my blog!

Today I am so excited to share with you one of my favourite scheduling tool that I have learned to use online.

It’s Hootsuite!

I was introduced by this platform from a previous client that I had worked with. The beauty of it was that I did not know how to use it and I taught myself and today I will be showing you how to as well.

Don’t forget to check the sidebar and footer of this website for awesome resources!

 

Using Hootsuite to increase engagement

 

What is this Hootsuite all about?

Hootsuite is an amazing site that allows you to schedule your posts in advance for your social media sites. You can connect the minimum 3 social media sites on their basic plan.

First you want to visit the site when you do so you are required to sign up with your email address, then follow the instructions when signing up.

Glad you are in; once you are in, there is a dashboard that allows you to fill out your profile with your business information, your picture and if you have any team members you can add them to your organization.

If you are using the basic plan you will be seeing social networks where you can connect your preferred social site of your choice.

Hootsuite, allows you to add more sites on their pro plan if you wish to do so.

Let’s connect your social sites and start posting.

Now let’s go to the second icon, which is called streams. Steams allow you to use your social site to keep track of your scheduled post.

You will notice that when you do so a pop up is opened with the different social sites to choose from.

Once you choose these streams you will be able to see what’s going on your page from a glance. When you are finished adding your streams click on the minus button to add your stream tab to your right.

Are you as eager as me to make your first post from Hootsuite?

Now let’s visit our third icon to the left which is our publisher. The pop-up box on the page allows you to choose your social site. We will select Facebook. When you have selected Facebook, you can now compose your message. Hootsuite allows you to see your message count when you are composing your message.

You also will notice that you can attach a media (image, videos), schedule a time in the near future for your post as well as your location, set your target audience and base on your settings on Facebook this message will be set to either private or public unless you change this.

In most cases you will not be composing a message one by one for each social site. Look to the left of the publishing tab, and you will notice the different features such as saving your message as a draft, those that are scheduled.

Before we continue, let’s finish composing our first post to be sent to our social site. You can easily attach a video from your YouTube channel or drag or upload your picture when you have done so you can choose to save, send or clear that message to start a new one. If you choose to send that message or save it, you have two options to see that publish post.

Learn more about Hootsuite on your dashboard.

Now a bit more on those icons to the left of the dashboard, analytics allows you to create reports from your social sites, and helps you keep track on what posts were engaging and how many followers you have gained, things along that line.

You can then export this as a PDF or CSV file or print it. You can also customize this report to include a custom template, image. This report can be done and submitted by email either weekly or monthly depending on your choice.

Lastly, your settings are normally done to your choosing. You can set up your profile to add your image. Set your preferences to be notified when a post is made, as well as customize your posts to specific times to be posted throughout the day.

Now that you have played around with the different features available to you, you have the option of continuing on the basic plan or going pro.

Hootsuite is a very powerful platform to use and take advantage of, especially if you are a busy entrepreneur who wants to reach your audience and keep track of sharing more about what you do through your services.

Hootsuite also allows you to track what is engaging, allow you to respond to your messages directly from this platform without signing in and out of your Facebook page.

It was nice of you to stop by.

Until then, happy hiring, and best wishes with your business.

Don’t forget to check the sidebar and footer of this website for awesome resources!

Photo Credit: Haute Stock

 

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JordanPicks has been a guest blogger on?

6 / 15 / 17 12 / 23 / 17

How are you from the last time you read my blog?

If you are new, welcome to my blog!

Don’t forget to check the sidebar and footer of this website for awesome resources!

Julivaglobal has been featured on

Today I wanted to share one of the many opportunities that I had awhile back when I started online.

I had the opportunity to guest post on a fellow LadyPreneur who specializes in assisting women to speak directly to their ideal clients.

I have been featured and wrote my first online love letter.

Kristen allowed me to write a love letter to my ideal clients stating how I could assist them with their problems as well as the services I can offer to solve those problems.

I wanted to share this with you here; you can have a look at the post HERE

The reason why I am sharing this with you is that it’s imperative to know from day one who your ideal client is, as well as specific demographics such as their age, status, where they live, as much as their income and more importantly their pain points.

This is summed up as a client avatar and yes it’s a lot to do, but this is the easy part for you because once you do know whom your ideal client is, it’s so much easier for you to market to them.

The funny thing is that when I was working on a freelancing platform I was assisting many individuals from different industries. I was working with both males and females, their profession included Motivational Speakers,

I was working with both males and females, their profession included Motivational Speakers, Authors, and even Coaches.

The mistake I made was thinking that because I was working with these individuals it would be easier for me to work for these persons once my business was launched.

Know your audience so you can help them!

Was I so wrong, I was all over the place trying to market to these individuals and offering value to the wrong market. Now, this opportunity could not have come at a right time, because I was introduced by another VA who showed me how to do my client Avatar.

Having done my client avatar now, I saw the opportunity to guest post on Kristen’s blog showcasing who I was and who my ideal clients were.

You can have a look here for what I wrote to my IDEAL CLIENT.

You are also welcome to learn more about Kristen Free guide on how to define your dream client.

Hope this was helpful for you, no matter what industry that you are in, doing a client avatar is one way in being specific to who you want to offer your services to as well as marketing to him/her directly.

By the way, can you guess who my dream client is? Let me know who yours is as well?

It was nice of you to stop by.

Until then, happy hiring, and best wishes with your business.

Don’t forget to check the sidebar and footer of this website for awesome resources!

Photo Credit: Haute Stock

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5 / 25 / 17 6 / 2 / 18

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